Monitoring · Evaluation · Learning · Strategy

Where data meets strategy. Where evidence meets action.

Independent evaluation and strategy advisory for local government, nonprofits, and social sector organisations working on real community outcomes.

Rigorous thinking.
Practical outcomes.

Connected Impact Advisory is an independent evaluation and strategy consultancy. We work with evidence, learning, and community-centred practice.

"Good evaluation is not the end of the story. It is what makes the next chapter possible."

We work with local government, nonprofits, and social sector organisations to build evaluative thinking that sticks: not one-off reports that sit on shelves, but learning that shapes decisions.

Our practice draws on systems thinking, participatory methods, and experience in place-based approaches. We meet clients where they are, and we work alongside them to develop frameworks, processes, and skills that outlast the engagement.

Independent advisory · Sydney, Australia Monitoring, Evaluation & Learning (MEL) Local government & nonprofit sector Place-based & community-centred practice

What we
do together

Every engagement is shaped around your organisation's context, capacity, and goals. We work across evaluation and strategy, from design through to delivery and capability building.

01

Evaluation Design & Delivery

Evaluation frameworks built around your context. From theory of change through to data collection, analysis, and reporting.

Theory of ChangeMEL FrameworksReporting
02

Strategy & Planning

Strategy development that connects your organisation's purpose to action, grounded in data and shaped by community insight.

Strategic PlanningOrganisational DesignEvidence Synthesis
03

Systems & Place-Based Approaches

Support for organisations working across complex systems: mapping, understanding, and intervening. Background in place-based and community-centred evaluation.

Systems ThinkingPlace-BasedCommunity
04

Capability Building

Building evaluative thinking inside your team, so the work continues after the engagement ends. Workshops, coaching, and tools matched to where your team is at.

WorkshopsCoachingMEL Literacy
05

Learning & Knowledge Systems

Setting up the conditions for ongoing learning, from data infrastructure to reflective practice, so your organisation can adapt as it goes.

Learning SystemsKnowledge ManagementCQI
06

Advisory & Thought Partnership

Senior advisory support for leaders working through complex decisions. A second opinion grounded in sector experience and direct, honest counsel.

Senior AdvisoryFacilitationPeer Review

How we
work

Evaluation works best when it's part of how an organisation thinks and acts day to day, not added on at the end.

1

Understand your context

We start by listening. Every engagement begins with understanding your organisation, your community, and the problem you're trying to solve, before we recommend anything.

2

Co-design the approach

We work with you, not for you. Frameworks, learning questions, and data strategies are developed together so your team has ownership from the start.

3

Deliver with rigour

Our work is methodologically sound and clearly communicated, including when the findings are uncomfortable.

4

Build what lasts

The goal is to leave your organisation better equipped, whether that's internal capability, learning systems, or knowledge transfer. We measure success by what remains after we leave.


Practical sessions
for your team

Facilitated workshops for teams and organisations, available in person (preferred) or online. Each session is shaped around your context, your data, and where your team is starting from.

Flagship · Two-Day Workshop

Person-Centred & Systems Thinking

A two-day program for evaluators, MEL leads, program staff and consultants. Builds evaluation practice that holds person-centred design and systems thinking together, applied to a real challenge from your own work.

In Person · Online 2 Days Max 20 participants
Available to book Enquire →
In Person · Online

Evaluation Foundations & Change Management

For teams introducing evaluation or outcomes measurement for the first time. Covers MEL basics alongside the change management side: getting buy-in, addressing resistance, and embedding new ways of working.

Available to book
Enquire →
In Person · Online

Strategy Reset: Direction & Data

A facilitated session combining strategic direction-setting with making sense of the data you already have. For teams entering a new planning cycle, or sitting on data they don't know what to do with.

Available to book
Enquire →
In Person · Online

Place-Based Evaluation

For councils and community organisations working on place-based initiatives. Evaluation approaches suited to complex, community-level work.

Available to book
Enquire →

She Thinks

AI Literacy · Self-Perception Literacy · For Every Woman

She Thinks exists so that no woman gets left behind, whether that's by AI, or by the quiet stories she's been telling herself about her own ability. Two literacies, built for the same gap.

She Thinks holds two programs, and they work together. Her Subroutine builds self-perception literacy: recognising the capability a woman already has. Her Algorithm builds AI literacy: the practical skill and confidence to use it.

Seeing your capability and building AI skill feed each other. Participation creates evidence, and that evidence reshapes what a woman believes she's capable of, which opens the next round of participation.

All resources are free to download. New tools are added regularly. Subscribe to the newsletter to hear when they're released.

She Thinks is committed to ensuring that foundational capability-building opportunities remain accessible to every woman, regardless of her financial circumstances, prior experience, geography, technological confidence, or the attitudes that can quietly stand in the way, whether that's self-doubt about her own capability or genuine ethical caution about AI itself.

Access is not only about whether the door is open. It is about whether a woman feels the door was ever meant for her.

See it. Build it. Use it.

Her Subroutine and Her Algorithm aren't two unrelated tracks. They're two points in the same cycle, and participation is what carries a woman from one to the next.

01 See · Her Subroutine

Recognise your capability

Understand your strengths, patterns, experiences and existing evidence of capability.

02 Build · Her Algorithm

Build the capability to navigate AI

Develop knowledge, practical skills, critical literacy and confidence to experiment.

03 Participate

Use capability in the world

Learn. Create. Work. Contribute. Apply. Speak. Lead. Change direction. Try.

04 Evidence

Participation creates new evidence

"I did that."

That evidence changes the story a woman tells herself about what she is capable of. Which starts the cycle again, at See.

Access

Surrounds everything. Capability cannot become participation if people cannot access the opportunity to build it.

Her Subroutine

Self-perception literacy. Naming the thought patterns that quietly shape how women read their own competence.

Her Subroutine
Workbook · Free Download

Her Subroutine

A reflective workbook on the patterns that quietly shape how women read their own competence. Five patterns drawn from imposter phenomenon research, with a prompt to sit with each one. Not a diagnosis, not a test, just a way of naming what's often felt but rarely named.

Download workbook
Her Subroutine
Evidence Log · Coming Soon

Evidence Bank

A running record of the moments that prove your capability: the wins, the difficult things you handled, the risks you took. Built to be added to over time, so the evidence is there when the doubt is loudest.

Coming soon
Her Subroutine
Facilitator Guide · Coming Soon

Her Subroutine: Facilitator Guide

A facilitation guide for running self-perception literacy sessions with groups of women in community and workplace settings.

Coming soon
Her Algorithm

AI literacy. Practical AI skills for women who haven't used AI yet, or haven't seen why it's relevant to them.

Her Algorithm
Toolkit · Free Download

Her Algorithm

An AI literacy toolkit for women who haven't used AI before, or haven't seen why they should. Practical and jargon-free, built around the work and life you already have.

Download toolkit
Her Algorithm
Short Course · Coming Soon

Her Algorithm: The Short Course

Goes further than the toolkit. Seven modules, twenty minutes each, fully self-paced and online. Pick it up when you have time, put it down, come back later. No deadlines.

Coming soon
Her Algorithm
Workshop Kit · Coming Soon

AI Conversations for Community Groups

A facilitation kit for running AI literacy sessions with groups of women in community settings.

Coming soon

Contribute to Her Algorithm

Share how you use AI — help others learn from real experience

Her Algorithm grows through the experiences of people who use AI in real life and real work. If you've found a way to use AI that's made your day easier, your work stronger, or your thinking clearer, we'd love to hear it. Responses are shared as a free resource for women navigating AI for the first time.

Share your experience →

Takes about 5 minutes · Anonymous option available



Belinda
Hendrickson

Belinda (Bee) Hendrickson is the founder and principal consultant of Connected Impact Advisory. She holds a Bachelor of Psychology and a Masters in Brain and Mind Science, and has worked in monitoring, evaluation, and learning across the nonprofit and social sector, with organisations working on data, strategy, and community outcomes.

Her work draws on MEL, systems thinking, and strategy, with a focus on place-based approaches and community-centred practice. She works with organisations that want to understand their impact and act on what they find.

Bee founded Connected Impact Advisory to bring independent evaluation and strategy support to organisations working on social change. She also founded She Thinks, a CIA initiative built on the idea that no woman should be left behind, whether by AI or by her own self-doubt. She Thinks holds two programs: Her Algorithm, which builds AI literacy, and Her Subroutine, which draws on her background in psychology and cognitive science to build self-perception literacy, recognising the capability a woman already has. The two work together: seeing your capability and building new skills reinforce each other.

— Belinda Hendrickson, Founder & Principal Consultant

Belinda Hendrickson, Founder of Connected Impact Advisory

What people
say

"Belinda is passionate about advocating what's happening in community, not just in data, but hearing the story of community members. She has a strong work ethic and radiates passion in all that she does. She is a pleasure to work with and I highly recommend and endorse her."
Dave Bruford Corps Officer, The Salvation Army Australia
"I had the great pleasure of collaborating with Belinda on an evaluation project. It was an incredibly positive experience. Belinda listened deeply to all of our stakeholders, she designed and communicated an evaluation approach that resulted in our people getting excited about collecting data and measuring impact! Belinda has so many gifts, including highly developed interpersonal skills. I can highly recommend her."
Charmaine Stubbs Project Manager, NFP Sector

Let's start
a conversation

If you have a project in mind, or you're still working out what kind of support you need, get in touch. We'll respond within two business days.

Acknowledgement of Country

Connected Impact Advisory acknowledges the Dharug and Gundungurra peoples as the Traditional Custodians of the land on which we work. We pay our respects to Elders past, present, and emerging, and recognise the enduring connection of Aboriginal and Torres Strait Islander peoples to Country, culture, and community. Sovereignty was never ceded.

Our Commitment to Inclusion

Connected Impact Advisory is committed to working inclusively and respectfully with all people. We welcome and affirm LGBTQIA+ people, people with disability, Aboriginal and Torres Strait Islander peoples, culturally and linguistically diverse communities, and people with lived experience of disadvantage or marginalisation. Inclusion is not an add-on to our practice — it is central to it.